Tuesday, September 27, 2011

Project Green Challenge is the chance

I am proud to say that Project Green Challenge (PGC) is an initiative of youth, by youth, for youth! Our team of more than fifteen interns, staff, partners and a number of newly-appointed PGC campus reps has spent the last four months working tirelessly to develop the program structure, corporate and non-profit partnerships, and our multimedia platform. Have you ever felt as if you wanted to “do something,” but didn’t know where to start?

Project Green Challenge is that chance, your entry point into action and sustainability. Our upcoming 30-day eco lifestyle challenge is mobilizing high school and college students nationwide through fun, simple and high impact daily steps. We challenge you to complete themed actions each day in October. Can you do it? Can you take your life from conventional to conscious? 

We have spoken with hundreds of high schools, colleges and universities about grounding this initiative, incorporating the Challenge into campus culture, extracurriculars, even curriculum. Involve your campus – because this is a nationwide competition for schools too. Win an on-campus Sustainability 101 event, eco resource fair, organic lunch for leadership council, ice cream party, green cleaning supplies, and consultation with Teens Turning Green to set your school on a greener path.

This is the beginning of a dynamic, collective, student-led movement to shift the paradigm!We are using social and traditional media, a robust digital platform, and strong on-campus presence to bring the Challenge to you, into the hands of our generation. As a twenty-year-old, I fully understand the need for relevant themes and straight-forward actions to ensure the Challenge is accessible to young people and has maximum impact.

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